About Extraordinary Branding Awards

About Extraordinary Branding Awards

Driven by Junior Chamber International Queensway, Extraordinary Branding Awards has spent five editions building trusted brand influence for Hong Kong and Greater Bay Area enterprises through awards, public-private exchange, enterprise showcase and media communication.

Extraordinary Branding Awards 2026 opening ceremony and Nansha innovation business visit group photo

From Brand Recognition to Cross-border Exchange

Extraordinary Branding Awards is a brand recognition and enterprise exchange programme under Junior Chamber International Queensway. Since 2021, it has built an official winner record and brand showcase platform, gradually growing from a single awards event into an annual programme spanning judging, booths, yearbook exposure, exchange visits, media coverage and institutional support.

Across the past five editions, Extraordinary Branding Awards has done more than announce winners. It has placed local brands, growth companies, young entrepreneurs, professional bodies and Greater Bay Area partners into the same exchange setting. As the official gateway, the website continues to organise application details, judging framework, past results, winner pages, supporting institutions and media materials for applicants, sponsors and press reference.

Extraordinary Branding Awards brand expo and exchange scene
Events, showcases and media content bring brand stories to a wider audience.

Programme Mission

  • Build a trusted brand showcase platform
  • Facilitate exchange between Hong Kong and GBA enterprises
  • Help enterprises understand global expansion and market landing opportunities
  • Create long-term value through media exposure and case documentation

Five-edition Development

2021 to 2025: From Winner Records to a Brand Exchange Network

The following summary is organised from past public activities, photos and news records, showing how each edition expanded the programme and partnership settings.

2021

Establishing the Awards Foundation

The first Extraordinary Branding Awards established the official awards framework, recognising representative brands and enterprises through winner records, ceremony moments and event highlights. It created the foundation for official records, brand endorsement and enterprise showcase in later editions.

2022

Expanding Enterprise Participation and Chamber Links

The second edition continued brand recognition and attracted broader participation from SMEs, professional services, retail and local signature brands. The programme began placing stronger emphasis on chamber and supporting institution networks, turning awards into useful materials for business introductions and partnership discussions.

2023

Strengthening the Greater Bay Area Perspective

The third edition gradually extended the programme into Greater Bay Area topics through exchange, sharing and event records, helping participating companies understand cross-border markets, business environments and brand landing needs. The focus was connecting brand recognition with practical regional cooperation opportunities.

2024

Deepening Featured Events and Brand Sharing

The fourth edition added more featured events, brand sharing sessions and exchange settings, allowing companies to be seen, introduced and discussed before and after the ceremony. The programme accumulated more photos, videos and news materials for media coverage and future winner content.

2025

Upgrading Through Innovation, IP and GBA Cooperation

The fifth edition carried the theme of innovation, intellectual property and Greater Bay Area cooperation, combining the Nansha kick-off, Hangzhou young entrepreneur exchange, brand expo, awards ceremony and multiple supporting organisations, giving participating companies access to innovation, IP, exhibition and regional resources beyond the awards itself.

2026 Direction

Brand Empowerment, Cross-border Growth and Going Global

2026 marks the sixth edition of Extraordinary Branding Awards, with the annual theme of Brand Empowerment, Cross-border Growth and Going Global. Award application is free. Companies can submit basic details first, while PPT decks, videos, brand cases and supplementary files can be uploaded immediately or followed up later by the secretariat.

This edition includes Enterprise Group and Startup Group. Enterprise Group is organised by six industry tracks, while Startup Group is reviewed as one broad track without sub-classification. The annual programme includes the completed Nansha opening and innovation visit, Sanya business visit, Hangzhou visit, online judging, the 13-15 August GBA synergy and AI-powered going global activity, and the final awards ceremony, giving winners and shortlisted companies fuller access to showcase, exchange, media and resource matching opportunities.

Extraordinary Branding Awards 2025 brand showcase and exchange scene
2026 builds on past exchange foundations and further connects brand showcase with cross-border resources.